Head to head
Capterra vs TrustRadius
Capterra leads the BLP Index (73 vs 68). Capterra has more raw reach. TrustRadius is fairer for founders without a network. Capterra scores higher on AI visibility.
| Dimension | Capterra | TrustRadius |
|---|---|---|
| BLP Index | 73 | 68 |
| Rank | #4 | #23 |
| Type | Review sites | Review sites |
| Cycle | ongoing | ongoing |
| Listing cost | Free vendor profile | Free product page |
| Audience | Business software buyers running comparison searches | B2B evaluators who read |
| Traffic | Category search; your share depends on reviews and optional ads | Evaluation-stage search |
| Backlink | High-authority listing, typically nofollow — still citation-useful | High-authority, typically nofollow |
| Reach | 80 | 62 |
| Intent | 86 | 84 |
| Fairness | 40 | 44 |
| Evergreen | 90 | 86 |
| AI visibility | 80 | 74 |
| Ease | 42 | 40 |
Capterra
G2’s older cousin for “best X software” queries. High intent, high effort, optional PPC. Not a launch party.
Capterra is how a lot of non-Twitter businesses still shortlist software. Category pages rank. Reviews — if you can get them — convert. You can also buy clicks. None of that is a Product Hunt day.
Full Capterra guideTrustRadius
Buyers who want paragraphs, not stars. Harder to fill, valuable when you do. Not a launch board.
TrustRadius emphasizes in-depth software reviews. Getting ten of those is harder than getting ten G2 stars. When they exist, they are the kind of text assistants quote because it contains actual workflow detail.
Full TrustRadius guide