# GoodFirms review and launch guide

Source: https://bestlaunchplatforms.com

> GoodFirms is a B2B software and agency directory. Useful extra comparison listing after G2 and Capterra. Watch paid research upsells. Not a launch board.

- Rank: 33
- BLP Index: 63
- Website: https://www.goodfirms.co
- Category: directory
- Cadence: ongoing
- Cost: Free listing common
- Backlink: Directory backlink; verify rel

GoodFirms ranks software and agencies in categories that rank in Google. Listing is usually a form plus optional paid reports and badges. The research-interview email you get after listing is often a sales motion.
Do it for coverage if you already maintain G2 and Capterra. Do not let a ‘research analyst’ talk you into a $2k report in week one.

## Best for
- B2B SaaS extra comparison coverage
- Agencies that already have Clutch/G2 presence
- A cheap extra URL

## Skip if
- Your first or only review site
- Paying for a research report you will not use
- Launch day

## FAQ
### Is GoodFirms a launch platform?
No. It is a B2B software and agency comparison directory. Treat it as coverage, not a launch day.

### Is listing on GoodFirms free?
Usually a free suggest or claim, plus paid featured slots. Confirm current pricing on the site before you budget a campaign.